Marketing Evolution
- Advertising & Marketing
- 2 Case Studies
Technology for Brands to be More Human - to be More Alive
Jul 20
Can Marketers Really Measure Offline ROI?
To get a complete view of campaign impact, marketers must measure offline success as well as digital campaigns. Learn how to accurately measure offline ROI and its impact within the marketing mix and sales, by collecting and organizing a variety of data in real-time.
Feb 18
3 Examples of Personalization in Banking and Financial Services | Marketing Evolution
Personalization in banking helps deliver a service or product to customers based on personal experiences and historical data. Explore 3 examples of personalization for financial institutions.
Feb 15
The 2021 Marketing Technology Landscape Trends to Watch | Marketing Evolution
After the disruption of 2020, many marketers are wondering what the world of martech has to offer in 2021. Let’s examine some marketing trends that your chosen vendor should address.
Feb 15
The 2021 Marketing Technology Landscape Trends to Watch | Marketing Evolution
After the disruption of 2020, many marketers are wondering what the world of martech has to offer in 2021. Let’s examine some marketing trends that your chosen vendor should address.
Case Studies
Case Study : Regions Bank & Marketing Evolution
Learn how Regions Bank, backed by Marketing Evolution’s analytics platform, used unified marketing measurement to drive increased ROI and revenue.
Save to LibraryCase Study : Millercoors & Marketing Evolution
Learn how MillerCoors worked with Marketing Evolution to determine optimal creative rotation and budget allocation, raise brand awareness and increase sales consideration.
Save to Library
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Transform static product listing pages into fully personalized experiences
Becoming increasingly crucial to the buying process, more brands are relying on product listing page personalization to influence purchases.
Transform static product listing pages into fully personalized experiences
Becoming increasingly crucial to the buying process, more brands are relying on product listing page personalization to influence purchases.
Transform static product listing pages into fully personalized experiences
Becoming increasingly crucial to the buying process, more brands are relying on product listing page personalization to influence purchases.
The end of third-party cookies: How marketers should prepare
The decline of third-party cookies has marketers scrambling for alternatives. Here are the data-driven solutions you'll need for a cookie-less...
Dynamic Yield Improves eCommerce Sales with Deep Learning-Based Personalized ...
Dynamic Yield's solution uses deep learning to dynamically transform static, one-size-fits-all experiences into personalized listing pages.