Marketing Evolution

  • Advertising & Marketing
  • 2 Case Studies
Technology for Brands to be More Human - to be More Alive

Oct 10

The Present and Future of Marketing Analytics: Person-Level Data Through Unified Measurement

Learn about the shifting marketing landscape, modern consumer expectations, and the modern marketing measurements markeers need in order to ensure their efforts make an impact.

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Feb 21

How to Capture The Most Value From Your Marketing Data

In order for companies to benefit from marketing data, they need to understand key elements to ensure data is accurate. Read more for our tips to best utilize your marketing data to achieve successful campaigns.

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Feb 21

Surviving and Thriving Through the “Retail Apocalypse”

In today’s retail environment, the motto seems to be “adapt or die.” Let’s look at a few ways that retailers can adapt to changing consumer preferences.

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Feb 10

3 Examples of Personalization in the Financial Services Industry

Personalization is key when devising a marketing strategy in the financial services industry. Let’s look at how personalization helps marketers interact with customers.

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Case Studies
Case Study : Regions Bank & Marketing Evolution

Learn how Regions Bank, backed by Marketing Evolution’s analytics platform, used unified marketing measurement to drive increased ROI and revenue.

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Case Study : Millercoors & Marketing Evolution

Learn how MillerCoors worked with Marketing Evolution to determine optimal creative rotation and budget allocation, raise brand awareness and increase sales consideration.

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