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Optimus Price

  • Technology & Internet
  • 0 Case Studies
Automatic pricing powered by AI

Jul 19

How pricing has changed throughout history

Pricing can appear simple from a consumer’s perspective. You just see a price, and if you are willing to pay it, then you get the product. The key part of that decision making is if you are willing to pay for it. Through the years businesses have broken down the psyche of consumers that help […]

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Dec 23

Customers will pay more than you think. But it only pays off if you get it right (3/3)

Online research suggests that only 60% of online purchase decisions are based on price. Software or Subscription Purchase Plan Optimization – When a company rents an equipment material lift, they often pay $200 a day, but $500 per week.  So if they plan on renting for at least 3 days, you might as well rent […] The post Customers will pay more than you think. But it only pays off if you get it right (3/3) appeared first on Optimus Price.

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Dec 23

Customers will pay more than you think. But it only pays off if you get it right (3/3)

Online research suggests that only 60% of online purchase decisions are based on price. Software or Subscription Purchase Plan Optimization – When a company rents an equipment material lift, they often pay $200 a day, but $500 per week.  So if they plan on renting for at least 3 days, you might as well rent […] The post Customers will pay more than you think. But it only pays off if you get it right (3/3) appeared first on Optimus Price.

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Dec 14

Customers will pay more than you think. But it only pays off if you get it right (2/3)

Online research suggests that only 60% of online purchase decisions are based on price. Don’t Forget about the Purchase Value to the Customer – Products can have significantly different value to different customers. Sometimes convenience and flexibility are far more valuable than price. Airlines have found this to be a highly valuable way to price […] The post Customers will pay more than you think. But it only pays off if you get it right (2/3) appeared first on Optimus Price.

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