Crimson Hexagon

Crimson Hexagon is the leading social media analytics platform providing consumer insights to top brands and agencies.

The most advanced technology to transform social data into accurate and actionable business insights. Crimson Hexagon’s platform is built on the core principles of data science and innovation to uncover consumer insights and spread them throughout the enterprise. Machine Learning Our proprietary machine learning algorithm allows your analysis to focus on what matters and ignore what doesn’t when answering complex business questions. Audience Analysis Get deep insights into audience interests and affinities. Identify and compare audience segments for brands, products, and topics. Data Library With the biggest social data library (one trillion posts and counting), Crimson enables dynamic trend analysis for deeper insights. Image Analysis Identify and analyze logos, scenes, and objects contained in billions of images across social platforms. Sentiment & Emotion Analysis Go beyond positive, negative, and neutral. Automatically categorize posts with the preset human emotions of anger, fear, disgust, joy, surprise, and sadness. Social Account Monitoring Analyze your earned and owned social performance and compare yourself to the competition. Track campaign success and share of voice.

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